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Business insights

Key information to stand out in your sector and enhance the user experience

Business insights to stand out

We offer business insights generated based on data from our more than 350 million customers, always ensuring their privacy, as well as other relevant information so organizations can increase their security and productivity and enhance the end user experience.

The quality of the insights allows our customers to make more efficient decisions and take actions that make them stand out in their sector.

Data from

+350million

customers

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5billion

daily events

Presence in

+20

countries

A comprehensive offer
We work with four types of insights to adapt to different types of business needs:

Crowd analytics

Smart Steps platform

Go to Crowd analytics

Consent-based data

Smart Digits Platform

Go to Consent-based data

IoT

Connected devices

Go to IoT

Communications

Corporate data

Go to Communications

LUCA is a part of the Telefónica Chief Data Office which is part of the Telefónica Global Security Unit, ElevenPaths. At LUCA and ElevenPaths, we share the same Chief Technology Officer, which guarantees security will always be our number one priority in each and every one of our Big Data and Artificial Intelligence services.

Illustration where we show the different business insights that we offer in LUCA

Optimize your results

We help you make more intelligent decisions to transform your business

Other services for your company you may be interested in

Consulting

We guide you through the digital transformation process with one key objective: to extract information from data to generate differential value all while understanding your business needs and the data you have.

Academy

We offer training for your professionals on new Big Data methods and technologies so they may be used as the foundation for your company’s digital transformation.

Data analytics

We process data and apply algorithmic models to convert data into business knowledge so you can make the best business decisions.

Advertising

We help you reach your marketing and sales goals by segmenting and customizing for your audience.

Tools and infrastructure

We know companies need solid, reliable and flexible platforms and tools for proper implementation and scalability of Big Data and AI projects.

Our success stories
All our success stories
Retail

LUCA Store: Understanding La Vaguada Shopping Centre customers

LUCA Store: Understanding La Vaguada Shopping Centre customers
Transport

LUCA Transit: Designing the Urban Transport Plan for Lima and Callao

LUCA Transit: Designing the Urban Transport Plan for Lima and Callao
Outdoor Advertising

LUCA Audience: Identifying the Audiences that Travel Near Advertising Mediums in Peru

LUCA Audience: Identifying the Audiences that Travel Near Advertising Mediums in Peru
All our success stories
Read all our blog articles
Discover our Blog
Improving intent to purchase with mobile advertising: Success Story of Milpa Real
Artificial Intelligence Big Data

Improving intent to purchase with mobile advertising: Success Story of Milpa Real

14 Aug — Blog LUCA
Are data-driven strategies in the energy sector competitive? Naturgy proves it.
Artificial Intelligence Big Data

Are data-driven strategies in the energy sector competitive? Naturgy proves it.

13 Aug — Blog LUCA
AI in Advertising: Prediciting Trends or Reinforcing Stereotypes?
Artificial Intelligence Big Data

AI in Advertising: Prediciting Trends or Reinforcing Stereotypes?

12 Aug — Blog LUCA
Discover our Blog
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