Data to promote smart tourism

Get comprehensive knowledge of tourists, analyse points of interest and measure the impact generated by tourism at the destination

Description
Success stories
Oportunities

Big Data and AI in the tourism sector

We accompany local, regional and national public administrations in the smart development of tourist destinations, helping them get a 360º vision of their tourists to anticipate their needs and adapt public services to the real visitor demand.

Faced with constantly-connected tourists looking for personalized experiences, the data from our mobile network along with technologies like Big Data, AI and IoT have become essential allies in understanding behavioural patterns and improving tourism offers.

Our success stories
All our success stories
Tourism

LUCA Tourism: Planning the Balloon Festival Event

LUCA Tourism: Planning the Balloon Festival Event
Tourism

LUCA Tourism: Fostering Data-Driven Decisions for the Tourism Sector in Brazil

LUCA Tourism: Fostering Data-Driven Decisions for the Tourism Sector in Brazil
Tourism

LUCA Tourism: Moto GP and Formula 1 Tourism Insights

LUCA Tourism: Moto GP and Formula 1 Tourism Insights
All our success stories

Opportunities for Tourism

With better knowledge of their tourist profiles and behaviour, public administrations can plan public services more efficiently and invigorate their tourism industry:

industries.tourism.mod_multimedia_03.img.alt
Why LUCA

Consulting and Analytics

We do end-to-end Big Data and AI project management starting with strategy definitions to deployment in all levels and areas of a company.

Cultural Transformation

We offer training programmes for technical and business profiles to adapt your employees’ methods and skills to the new data-centred culture.

Business Insights

We work with the tourism sector to provide unique insights based on anonymized and aggregate telco data from +350 million customers in our mobile network which define the population’s movements and habits.

Technology, Infrastructure and Security

We make a whole ecosystem available with Big Data tools and technologies, infrastructure and security for proper data management.

Read all our blog articles
Discover our Blog
Improving intent to purchase with mobile advertising: Success Story of Milpa Real
Artificial Intelligence Big Data

Improving intent to purchase with mobile advertising: Success Story of Milpa Real

14 Aug — Blog LUCA
Are data-driven strategies in the energy sector competitive? Naturgy proves it.
Artificial Intelligence Big Data

Are data-driven strategies in the energy sector competitive? Naturgy proves it.

13 Aug — Blog LUCA
AI in Advertising: Prediciting Trends or Reinforcing Stereotypes?
Artificial Intelligence Big Data

AI in Advertising: Prediciting Trends or Reinforcing Stereotypes?

12 Aug — Blog LUCA
Discover our Blog
Our site uses cookies: some are essential to make the site work; others help us to improve the user experience. By using the site, you consent to the use of these cookies. To learn more about cookies and how you can disable them, please read our cookies policy